The future sparkles for retailer brands of wine say exhibito
NEW YORK, Jan. 9, 2020 /PRNewswire/ -- Retailers' own private label wines are better positioned than ever before, say exhibitors who participated in the industry's Private Label Trade Show in Chicago recently. Wineries and producers from South Africa, Kosovo, Italy, and California said that private label wine has become a must have for retailers who want to entice the 21st century customer.
That's because these wines have little in common with the cheap and poorly made brands that dominated the market for years and they say that you don't have to look any further than the success of retailers like Costco, Trader Joe's, Aldi, and Lidl.
This year's exhibitors cited:
These companies were among 1,450 store brands suppliers to exhibit at the annual trade show presented by the Private Label Manufacturers Association. The event is the largest trade event in North America exclusively devoted to retailers' brands.
Founded in 1979, PLMA represents more than 4,400 companies who are involved in the manufacture and distribution of store brand products, including food and beverages, health and beauty products, household supplies and general merchandise.
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SOURCE Private Label Manufacturers Association