ELWOOD, Ind., June 30, 2020 /PRNewswire/ -- This summer, Americans across the nation will be able to honor the families of our military heroes while enjoying their meals and barbeques through Red Gold's "Ketchup with a Cause" program. As part of the multi-year initiative, Red Gold has joined forces with the Folds of Honor Foundation to call on Americans to show their support for the nonprofit's mission of providing scholarships to family members of those fallen or disabled while serving our nation.
This partnership comes at a time when, of the more than one million disabled and fallen U.S. service members, there are another two million spouses and children who are adversely impacted by war. In fact, 9 out of 10 military dependents are not eligible for college financial assistance. In addition to the economic and emotional burdens families of fallen or disabled service members already face, the current COVID-19 pandemic is placing additional financial stress on many living on a one-household income. This partnership is designed to both to honor and protect the legacy of these military heroes by ensuring the educational future of their loved ones.
"Red Gold was founded in 1942 in an effort to feed U.S. troops during World War II. Since then, giving back to those in need is a foundational element of our family history at Red Gold," said Colt Reichart, Director of Marketing and fourth-generation owner at Red Gold. "The Folds of Honor mission is a natural fit for us. For more than 75 years, our family has been proud to work with more than 40 Midwestern growers to produce quality tomato products that are American Owned, Grown and Made to serve families all over the country."
For the first time in their history, Red Gold is unveiling a new look for the label of its best-selling premium ketchup products to highlight a partner organization. As part of the Ketchup with a Cause partnership, the most popular Red Gold ketchup bottles have been rebranded to feature the Folds of Honor logo in recognition of our nation's military heroes. A portion of each ketchup sale will directly support the Folds of Honor mission.
"We are proud to partner with a company like Red Gold that shares our same passion and drive for supporting American military families and communities," said Ben Leslie, Executive Vice President at Folds of Honor. "As families prepare for their summer barbeques this year, we encourage they participate in the Ketchup with a Cause program as a way to support and honor our nation's heroes."
Today, Red Gold's Folds of Honor Ketchup can be purchased in all military commissaries and in select stores across all 50 states. Albertsons, BJ's, Costco, Cub Foods, Fresco Y Más, Kroger, Jewel Osco, Meijer, Price Chopper, Save-a-Lot, Schnucks, SpartanNash, Walmart, Winn-Dixie, and several independent grocery retailers are among the retailers who carry the product. Customers dining in restaurants using Red Gold ketchup will also be assured they too are supporting military families.
"We are happy to partner with Red Gold in supporting the Folds of Honor program," said Jonathan Brown, Grocery Merchandising Manager at Houchens Industries Inc., which operates retailers like Food Giant, IGA, and Save A Lot. "It is a worthy cause to give back to the families that sacrifice for our country."
About Folds of Honor
Folds of Honor is a 501(C)(3) nonprofit organization, rated a four-star charity by Charity Navigator and platinum on GuideStar, that provides educational scholarships to the families of military men and women who have fallen or been disabled while on active duty in the United States armed forces. Our educational scholarships support private educational tuition and tutoring for children in grades K-12, as well as higher education tuition assistance for spouses and dependents.
Founded in 2007 by Lieutenant Colonel Dan Rooney, a PGA Professional and F-16 fighter pilot in the Air Force Reserves who served three tours of duty in Iraq, Folds of Honor is proud to have awarded approximately 24,500 scholarships in all 50 states and some US territories, including over 4,500 in 2019 alone. For more information or to donate in support of a Folds of Honor scholarship, please visit foldsofhonor.org.
About Red Gold, Inc.
Four generations of the Reichart family have been producing premium quality tomato products since 1942. When the US entered WWII, the government asked citizens to step up and help the war effort and the call was answered. Since then, Red Gold has become the largest privately owned tomato processor in the nation with three state-of-the-art facilities in Elwood, Geneva, and Orestes, Indiana. The company also boasts a million square foot distribution center in Alexandria and operates the subsidiary RG Transport trucking fleet in Elwood. Red Gold partners with local family farms across Indiana, southern Michigan, and Northwest Ohio to sustainably produce premium quality canned tomatoes, ketchup, sauces, salsas, and juices for foodservice, private brands, export, co-pack and club channels of distribution. The Red Gold family of consumer brands includes Red Gold, Redpack, Tuttorosso, Huy Fong, and Sacramento. Exceptional quality and operational excellence are the shared values that contributed to the employee-created mission statement: "To produce the freshest, best tasting tomato products in the world."
Visit the award-winning website RedGoldTomatoes.com for great recipes, tips and culinary inspiration.
Contact: Megan Fricke, BRG Communications
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SOURCE Red Gold