Partnering with e-bike manufacturers Eskuta, the takeaway delivery company is encouraging independent restaurants to use electric scooters for food deliveries, offering a 45% discount to each of its restaurant partners.
“With more delivery drivers on the roads than ever before, we recognise that we have a role to play in finding ways to reduce the carbon emissions that result from food delivery,” said Just Eat’s UK managing director Graham Corfield.
Just Eat delivery drivers covered approximately 100 million miles in 2017 and so the new initiative aims to reduce the company's carbon emissions.
As well as reducing CO2 emissions, Just Eat says that restaurants will save £743 per year for each driver that uses electric scooters instead of their petrol counterparts.
The UK-based company has also partnered with Marke it Cheaper and Squeaky Clean Energy to offer green energy deals to its restaurant partners, lowering carbon emissions as a result.
The carbon-focused initiatives are the latest addition to Just Eats’ sustainability strategy.
Last month, the delivery firm aimed to reduce the amount of plastic waste it generates by encouraging customers to opt out of receiving excess plastic.